The house of Gucci has released there newest scent Gucci Guilty.
With a name like that what more do you want??
It debuted on the night of MTV's VMA awards.
They also did what they do best which is release a series of sexy ads as well as a steamy commercial
directed by Frank Miller staring Evan Rachel Wood & Chris Evan's.
And who can ignore that sensual Depeche Mode track "Strange Love" remade by Friendly Fires.
Freda Giannini is also turning up the heat at Gucci by revamping the web site as well as adding a Face Book page, Twitter, iphone app, as well as the launch of Gucci Connect which allows the brands fans to keep up with all things Gucci.
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